Your AI team member. Lives on WhatsApp.

You text me what you need.
I build it.

Every AI can give you advice. Peter actually does the work. Finance, marketing, CRM, code, email. One WhatsApp chat, every function of your business.

Get Started See examples
Supported integrations

…and any other API ever built. If a service has an endpoint, Peter can connect to it. He builds a connector or a quick script on the fly. Your existing tools, your suppliers' systems, niche industry APIs: all reachable from one chat.

Built for
Creators launching a new business

You have an idea, not the time to micromanage product, marketing and back-office. Peter is the team that gets the first version live and growing.

Small businesses automating their workflows

Quotes, invoices, CRM, social, follow-ups. The work that eats your week, handled from one WhatsApp chat.

An enabler for non-technical founders, not another tool that needs onboarding.

Your C-suite

Five roles. One contact.

Peter covers every function a growing business needs, without the headcount, the salary, or the onboarding process.

CMO
Chief Marketing Officer
  • Posts and reels on Instagram, TikTok, LinkedIn, X, Facebook, YouTube, Pinterest, Threads and more
  • Ad campaigns on Meta, Google, TikTok, LinkedIn, Pinterest, X
  • Email sequences (Gmail, Outlook, Mailchimp)
  • Image and video assets, generated on demand
  • Campaign performance reports across channels
  • Landing pages, copy and layout
COO
Chief Operations Officer
  • Workflow automation across your stack
  • Supplier and vendor management
  • Scheduling and reminders (Google Calendar, Outlook, Google Meet)
  • SOP documentation (Notion, Google Docs)
  • Project tracking (Linear, Asana, Trello)
  • Team coordination on Slack, Zoom, email
CFO
Chief Financial Officer
  • Real-time P&L and cash position
  • Invoices and quotes with real costs and fees
  • Receipt photos logged as expenses on the spot
  • Budget forecasting and alerts
  • VAT and tax preparation
  • Reconciliation across Stripe and bank accounts
CTO
Chief Technology Officer
  • Websites built and updated on your subdomain
  • Native Android apps, built and published
  • Database setup and management
  • API connections to any service that has one
  • Custom automation scripts and background jobs
  • No tech knowledge needed from you
CEO
Chief Executive Officer
  • CRM and lead management (HubSpot, Salesforce, Airtable)
  • Sales pipeline and follow-ups
  • Contract drafting and review
  • Business strategy briefs
  • Competitive analysis
  • Investor and board updates
Real results

A non-technical founder built a profitable SaaS
in 4 days.

Cristina G.
PassEPSO · training platform for EU EPSO candidates
From zero to paying customers, through WhatsApp messages
A professional with zero technical experience used Peter to build a paid online platform from scratch. Within 4 days the product was live and operating as a real business, with Stripe payments, 23 languages and automated customer service.
€12k
revenue, first 50 days
182
paying customers
4 days
to launch
0
lines of code by founder
Peter handled everything: product development, Stripe integration, newsletter campaigns, social media management, paid acquisition with strong ROAS, automated retargeting for checkout drops, and fully automated customer support. When a user reports an issue, Peter reviews it, fixes it, and emails back. No human intervention needed.
Stripe Payments 23 Languages Paid Acquisition Email Marketing Auto Customer Service Social Media Responsive Design
When the launch needed something Peter didn't have built in yet, Peter found a compatible integration, connected it, and put it to work the same day. That's what self-expanding means.
Others building with Peter
4Plans · Ticketing & events
A whole ticketing business, run from WhatsApp

Drops on social, payment capture, guest lists, door scanning, artist coordination, reconciliation.

Alvar · Electrician, Barcelona
Field inspections, tracked in a chat

Photos and notes from WhatsApp floor-to-floor; Peter files tickets, tracks completion, exports the reports the hotel manager wants.

Roomie Radar · Social + GTM
Social and growth, on autopilot

Manages social accounts across platforms, writes its own posts based on actual listings, and does market research, all autonomously, for a consumer app whose founders never touch a dashboard.

Calvia Cars · Website + CRM
Showroom that updates itself

Inventory page, lead capture, follow-ups, and quotes plus invoices generated from real supplier costs and legal fees. Owned and updated by Peter as new cars arrive.

Real work, real results

What else can Peter do?

A glimpse of real exchanges. Ask in chat, Peter delivers.

Simple by design

How it works

No apps to download. No dashboards to learn. No tech knowledge required. Just WhatsApp.

1
Text what you need

Send Peter a message on WhatsApp describing what you need, in plain language, in any language.

2
Peter gets it done

Peter uses what he's learned about you and your business to pick the right approach, confirms the plan with you, then executes independently.

3
You review and move on

Get back a report, a campaign, a website, a financial summary. Whatever you asked for, delivered right in chat.

Pricing

Pick a plan.

Every plan ships the full Peter: the same dedicated server, WhatsApp workspace, subdomain, mailbox, and managed tooling. Bring your own ChatGPT/Codex account; ChatGPT Free works for testing with very limited usage, while Plus or Pro is recommended for daily work.

Requires a ChatGPT/Codex account. ChatGPT Free is enough to test the flow, but usage is very limited. For regular Peter work, use ChatGPT Plus or Pro. Your 7-day SayPeter trial starts when checkout completes; Stripe bills on day 8 unless you cancel before then.
Starter €20/mo
Limited social media
  • Dedicated Peter VM, WhatsApp workspace, subdomain, and mailbox
  • Bring your ChatGPT/Codex account (free works for limited testing)
  • 2 connected social accounts (including ads): Instagram, TikTok, Google Ads, Meta Ads, LinkedIn, X...

Change plans any time. Peter uses your connected ChatGPT/Codex account for AI usage; SayPeter bills the hosted server and managed workspace.

Best-in-class, bundled

One chat, every frontier model behind it.

Peter routes each task to the best model for the job. Smart routing keeps the bill down on routine work and pulls in state-of-the-art when the task warrants it.

Code
OpenAI Codex
Frontier coding models for writing, refactoring and shipping production code.
Video
Google Veo 3
Cinema-quality video generation for ads, reels and product walkthroughs.
Images
OpenAI Image 2.0
Brand-faithful illustrations, mockups and ad creatives in seconds.
Voice
ElevenLabs
Natural voice for narration, voice notes and dubbed videos.

Smart routing: cheaper models when the task isn't critical, state of the art when it is.

Under the hood

How Peter works, and why your data is safe.

You don't need to read any of this to use Peter. It's here if you want to know how he actually works, and why your data is safe.

An isolated cloud computer, just for you

Your own virtual machine in an EU data centre. Own database, own storage, own environment. No other customer can reach your data, ever.

Self-hosting, self-expanding

Peter spins up his own services on your VM, persists state across sessions, and grows new capabilities at runtime: MCPs, APIs, background jobs, scheduled tasks.

Credentials encrypted, never shown to the model

API keys and OAuth tokens are encrypted at rest. Peter asks a separate service to call your accounts on his behalf, so the model itself never sees the secrets.

Multi-model routing, frontier when needed

Codex for code, Veo 3 for video, OpenAI Image 2.0 for images, ElevenLabs for voice. Cheaper models for routine work, frontier when the task warrants it.

Full audit trail, one-click rollback

Every action is logged with what Peter did and why. Every code change is a git commit. Undo anything with one message.

EU-hosted, GDPR-compliant

All data stays on EU servers. No sharing with third parties. The platform is the only thing standing between you and your data, and it's run from Europe.

Questions

What is Peter, exactly?

Peter is an AI that runs your business operations through WhatsApp. Not a chatbot with canned responses. He connects to your systems, learns your preferences, and gets better every day. Think of him as a full-time employee who never sleeps, never forgets, and handles everything from bookkeeping to deployments.

How is this different from ChatGPT / other AI?

ChatGPT gives you text. Peter gives you outcomes. He doesn't just tell you how to fix your code: he fixes it, tests it, and deploys it. He doesn't suggest a marketing strategy: he creates the campaign, designs the assets, and posts them. He has his own machine, his own database, his own browser. Everything survives across sessions. And when he hits something new he can't do yet, he finds an integration or builds the capability himself. The difference is doing vs. advising.

What can Peter actually do?

Anything a generalist team would do for a small business. Bookkeeping and P&L. CRM with deal pipeline. Marketing campaigns and content calendar. Email management. PDF and document processing. Web publishing on your own subdomain. Browser automation. Reports. Voice notes. File storage. Code, deploy, DNS, SSL. And if a service has an API, Peter can connect to it.

Where is my data stored?

On your own dedicated server in EU data centers. Not a shared container. Your own isolated machine, your own database, encrypted at rest. No other customer can access your data. Ever.

What if Peter does something wrong?

Every action Peter takes is logged with a full audit trail. Every code change is a git commit you can undo with one click. For production systems, Peter proposes changes and you approve them. He's powerful, but you're always in control.

Can I integrate my existing tools?

Yes. Peter connects to Stripe, GitHub, Meta, Google Ads, email (IMAP/SMTP), Cloudflare and any API you need. If you have an existing system, he can integrate with it. If you don't, he'll build one.

How long does setup take?

Same day. We provision your dedicated server, connect your WhatsApp, and walk you through a live demo tailored to your business. Most teams are fully operational within hours, not weeks.

Stop hiring for problems AI already solved.

You're reading this at . If you texted Peter right now, he'd have your first report ready by the time you finish scrolling.

Get Started